Pinterest is not only a social media platform where you share your content to promote your business but also a search engine. There are various ways which you can Do-It-Yourself to drive highly relevant traffic to your blog from Pinterest.
In this article, I will share how you can use Pinterest to grow your blog by driving quality traffic resulting in higher rankings on search engines.
Pinterest as a social media marketing platform is highly relevant to various markets like e-commerce, Health and Beauty, Make money from home, and even digital marketing.
Here is the step-by-step guide to drive traffic to your blog from Pinterest
1. Create a Pinterest Business Account
It is effortless to create a Pinterest business account for free. If you already have a personal Pinterest account, you can easily convert it into a business account. The business account is better for marketing as it comes with additional features like Analytics.
2. Complete your profile
It only takes a minute to complete your business profile on Pinterest. Start by adding necessary information like your Business name(blog name), Who you are, What your business does and How to reach you.
3. Verify Your Website
For Pinterest to be able to recognize your blog. Similar to how you confirm your website on the Google search console, Pinterest also asks you to copy and paste a tag to the head section of your site. To serve this purpose, you can add a plugin called “Header Footer and Post Injection.”